Create, every day.
It’s been an incredible journey for the team since the arena was built, launching its social media, email and digital presence, as well as covering all the acts set to take the stage! We’re so #blessed, thank you for partnering with us Coca-Cola Arena!
As we get closer to the end of Q1, I just wanted to tell you about a few of the things going on at the agency – pretty much everything has changed in the past 5 months with 18 new hires on board.
For a long time, millennials have been an integral part of brands’ marketing strategies, but now is the time for a new purchasing powerhouse; Generation Z. This group is ambitious, engaged, and feel like they can change the world.
Imagine going into a supermarket to buy one jar of coffee. The problem is there are no signs, no branding and all the products are mixed up together randomly. Would you sift through everything until you found the coffee you were after or would you go elsewhere?